Social
The hidden opportunity in Tango marketing – part 1
Some years ago, I wrote about the way Tango is advertised and how misleading and limiting that messaging can be. Since then, many things have happened, but I still stand by what I said. Advertising Tango as a dance of passion, drenched in sensual and sexual imagery, deprives it of a much greater potential impact…
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The elephant in the room
A few weeks ago, a video went viral in the Greek Tango community. Two women, both dancers, were repeating phrases they’ve heard over the years. Comments full of gender stereotypes, casual misogyny, and the kind of phrases that, when unpacked, reveal more than just ignorance. They reveal a culture that sometimes looks the other way.…
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Kindness, Rituals and Values
Some weeks ago, we had a meaningful conversation in the community about the custom of walking your partner back to their seat after a tanda. One member challenged the gesture, suggesting it might symbolise outdated gender roles. Others, including myself, offered a different view. I don’t see this as a “ladies first” gesture. I see…
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Self exploration
A Tanda away
Let’s do an exercise. Think about some of the strongest memories in your life so far. Just pick a few that come to mind. Done?… Now answer the following questions. Do these moments involve another person or were they moments that you were alone? Is there an emotion attached to those moments?
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Why am I doing this?
“Thank you for doing this for the community” he told me referring to my blog posts. To be honest I didn’t know how to react. All this started like a joke. I started by posting small texts on Facebook for my friends and as the discussions led to new texts and the new texts led…
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Do I have it in me?
A few days ago Dimitris posted a text that was arguing that musicality is not something that you have intuitively but rather a skill that you learn. A friend of mine commented below that she believed that there is something in some people that makes them more musical than others. I argued that it is…
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Musicality
Silence is golden
Sometimes, people are dancing on a role and never even realized that they can do what the opposite role does. I was always baffled by this. I still am… but a bit less than before. How could my partner talk to me?
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Is musicality female?
Somehow there is a common misconception that the woman needs to just be good at understanding and executing the “commands” of the man. Musicality seems to come a bit later as an interest for ladies/followers. That maybe explains the phenomenon but then… isn’t this maybe the mirror of the leaders’ trap of wanting to learn…
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The butterfly effect
So here you go… the same song… the same melody… and just a tiny detail of a few milliseconds and you get a totally different piece altogether. A few milliseconds on your step and an enormous amount of satisfaction and joy when you make it plus a whole new sensation from the song.
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